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Social Media: An Hour a Day
About and More
Hands-On Worksheets
Part I: Chapter 02 "The Marketer's Dilemma"
Part I: Chapter 03 "What is Social Media"
Part II: Chapter 04 "Web 2.0: The Social Web"
Part II: Chapter 05 "The Social Feedback Cycle"
Part II: Chapter 06 "Touchpoint Analysis"
Part II: Chapter 07 "Influence and Measurement"
Part III: Chapter 08 "Build a Social Media Campaign"
Part III: Chapter 09 "Social Platforms"
Part III: Chapter 10 "Social Content: Multimedia"
Part III: Chapter 11 "Social Content: Ratings and Reviews"
Part III: Chapter 12 "Social Interactions"
Part IV: Chapter 13 "Objectives, Metrics, and ROI"
Part IV: Chapter 14 "Present Your Social Media Plan"
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Karen Cleveland commented on Hands-On Worksheets
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Recent Entries
Aircel's "Save Our Tigers" Initiative
Social Media moves into Operations
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White-Label Platforms: The New Application Layer
My Road to Social Business Strategy
An Approach to Social Business Strategy
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India's New (Business) Leadership
Next Stop: Dehli
How Much Effort?
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